Enjoy Nordjylland
Aalborg Convention Bureau

Sustainability at Destination Nord

At Destination Nord, we are committed to sustainable development and responsible tourism. Here you can find out how we measure, develop and strengthen our efforts towards a more sustainable future – for the benefit of local communities, visitors and the natural environment.

Skov heste
Photo: Mette Johnsen
Sommerhuse i klitomgivelser
Photo: Mette Johnsen

Our sustainability strategy

Our strategy is based on a holistic approach to sustainability, in which environmental, social and economic considerations go hand in hand. Here you can find out more about how we work strategically to ensure the responsible and balanced development of Destination Nord – both now and in the future.

Klimaskovfonden
Photo: Klimaskovfonden

The destination’s carbon footprint

To take responsibility, we need to understand our impact. The climate accounts provide an overview of tourists’ CO₂ emissions at the destination and are a vital tool in setting targets and monitoring our progress towards more climate-friendly tourism.

Bisnap strand
Photo: Diana Aud

Climate Action Plan for Tourism and Events

With a targeted climate action plan, we are setting the direction for how the tourism and events sector can contribute to the green transition. The plan translates ambitions into concrete actions – with a focus on reducing emissions, collaboration and long-term sustainable development.

View of Aalborg with the Aalborg tower in focus
Photo: Kjetil Løite

Aalborg tops the GDS Index

Aalborg, represented by Destination NORD, is taking part in the global sustainability ranking, the GDS Index, alongside over 100 destinations worldwide. The index measures destinations’ efforts towards sustainable development in tourism across the entire value chain.

View of Aalborg with the Aalborg tower in focus
Photo: Kjetil Løite

Sustainability in Aalborg Municipality

Aalborg Municipality takes a strategic and targeted approach to social and climate sustainability. This encompasses everything from consultation and community engagement to knowledge-sharing and inspiration.

Grenen Skagen
Photo: NoWonder

Our Code of Conduct

Our Code of Conduct sets out the guidelines on the environment, human rights, labour rights, ethics, anti-corruption and confidentiality that everyone working at or for Destination NORD is encouraged to adhere to.

Transforming Aalborg's waterfronts -climate, cultural heritage and urbanspaces for all
Photo: Aalborg Kommune

Aalborg i balance - Bæredygtighedsstudie 2026

Social og miljømæssig bæredygtighed i turisme- og eventsektoren baseret  på carrying capacity-studier.